Comments on: Merging A Digital Marketing Agency Into A Traditional One.

By: Thoughts on Traditional Agencies and Social Media Boutiques | Margie's Library of Marketing Musings and Morsels

Thu, 23 Dec 2010 16:25:43 +0000

[...] more confusing. So I did some research. I found this article from October 2008, which is called How to integrate a digital agency into a traditional one. Among some of the points that THIS post brings [...]

By: Merging digital with traditional « Gary Steele

Merging digital with traditional « Gary Steele — Thu, 21 Oct 2010 14:56:33 +0000

[...] in Uncategorized http://www.m-i-x.com/merging-a-digital-marketing-agency-into-a-traditional-on… « Stop [...]

By: chanwenfeng (StephenChan)

chanwenfeng (StephenChan) — Fri, 07 May 2010 11:07:48 +0000

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Reading this now: Merging A Digital Marketing Agency Into A Traditional One. via @iafnahc [link to post]

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By: vicebozic (Vice Boži?)

vicebozic (Vice Boži?) — Mon, 12 Apr 2010 16:11:42 +0000

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Zanimljiv ?lanak - "Kako integrirati digitalnu agenciju u tradicionalnu?" [link to post] #in

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By: TAXI – BLOG » Blog Archive » A Change is gonna come

TAXI – BLOG » Blog Archive » A Change is gonna come — Thu, 25 Feb 2010 15:32:15 +0000

[...] Full article Traditional Agency [...]

By: Tim

Tim — Mon, 08 Feb 2010 12:09:15 +0000

It seems that those of us at the coal face (I’m a Digital PM) are keen to take the approach that the author suggests; getting traction from senior suits and company management and buy-in across the agency is surely the key to bringing this to fruition.

The agencies I have worked in all want to play digital; but few have been prepared to really invest properly and provide a truly integrated offering for clients.

I wonder how long it will take to see some real change instead of the current cursory head-nod in Digital’s direction.

The news has been for many years now that digital spend is increasing comparatively against ATL spend; when will it overtake it completely? Perhaps that time may be closer than we think, meaning radical change in agency land is not just a desire by a few, but a survival requirement for all.

By: petermarkellis (petermarkellis)

petermarkellis (petermarkellis) — Fri, 05 Feb 2010 10:32:50 +0000

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Merging A Digital Marketing Agency Into A Traditional One...a very interesting read.... [link to post]

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By: webade (Adrian Westlake)

webade (Adrian Westlake) — Fri, 05 Feb 2010 09:38:51 +0000

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RT @petermarkellis: Merging A Digital Marketing Agency Into A Traditional One...a very interesting read.... [link to post]

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By: CraigPladson (Craig Pladson)

CraigPladson (Craig Pladson) — Sat, 02 Jan 2010 12:31:59 +0000

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an intriguing read. "merging a digital marketing agency into a traditional one." thx for passing along @bradenstadlman. [link to post]

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By: danmandle (Dan Mandle)

danmandle (Dan Mandle) — Sat, 02 Jan 2010 12:15:59 +0000

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@craigpladson @bradenstadlman: This link you found rocked: [link to post]. Sit me next to a programmer and creative any day!

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